
We work to build and implement technology solutions for farmers, farmers markets, and independent food retailers to accept federal nutrition benefits and nutrition incentive programs.
Our Services

Grant Application &
Technical Assistance
MarketLink connects direct-marketing farmers and farmers markets with the tools they need to accept SNAP and other nutrition benefits, making fresh, healthy food more accessible to communities nationwide.
Apply and receive technical assistance through the MarketLink program for the SNAP Equipment Grant, SNAP Online Grant, and electronic Incentive Solutions.
TotilPay Payment Technology
TotilPay is a payment technology that enables farmers, markets, and retailers to seamlessly accept SNAP, WIC, and other electronic benefits. With mobile and register-based solutions, TotilPay simplifies transactions, expands food access, and supports businesses in serving their communities.

State and Community Organizations Support
State and community organizations play a crucial role in expanding SNAP access. By collaborating with local markets, retailers, and agencies, we help streamline the adoption of EBT technology, support outreach efforts, and provide vital resources to increase participation in nutrition assistance programs. Through FFAB initiatives, states and communities can ensure more families have access to fresh, healthy food while strengthening local food systems.

Our team has helped develop the first and only app to accept SNAP, WIC, OTC benefits, and credit/debit on mobile devices, a means to accept nutrition incentive programs electronically, and have also built an app enhancement for nutrition program benefits such as the Farmers Market Nutrition Programs (FMNP). We also provide technical assistance across this spectrum. We work with a wide variety of stakeholders from the federal to the local and value continued learning and making new connections.
We are constantly striving to improve our effectiveness and efficiency. Have an idea for us or want to see if we can assist you and your program(s)? Get in touch and we are happy to discuss your particular situation further.
Frequently Asked Questions
How is FFAB related to MarketLink and the National Association of Farmers Market Nutrition Programs (NAFMNP)?
FFAB was created by NAFMNP in 2024 through a cooperative agreement with the USDA. As a result, MarketLink is now a program under the Farmers Food Assistance Bureau.
NAFMNP has a seat on the Board of FFAB.
